SMS marketing: send bulk SMS campaigns with your own provider
Twilio, Vonage, Infobip, Africa’s Talking, Orange… Plug in your SMS provider and send campaigns and automated SMS at your contract price.
WhatsApp rules, but not everywhere and not for everyone. Some customers don’t always have internet access, others don’t use WhatsApp, and for a confirmation code or an urgent reminder, SMS is still unbeatable: it reaches every phone, even offline. With Whatixo, you send your SMS from the same platform as your WhatsApp messages.
The principle: your provider, your price
Whatixo doesn’t resell SMS. You plug in your own account with a provider by pasting your API keys, and your SMS go out under your sender name, at your contract rate. Your keys are encrypted and never displayed.
Supported providers: Twilio, Vonage, Infobip, Africa’s Talking, Plivo, Telnyx, Sinch, MessageBird, Termii, Orange SMS API, and any provider with an HTTP API.
Launch an SMS campaign in 4 steps
- Choose recipients: a CRM tag, an Excel / CSV file, or pasted numbers. Local numbers get the country code of your choice.
- Write the message with {prenom}, {nom} or your file’s columns.
- Check the cost: Whatixo counts characters and billed SMS (160 characters per SMS, 70 with special accents or emojis) and the number of valid recipients.
- Send or schedule, at the speed of your choice.
Example: “Hi {prenom}, 20% off the whole store this weekend with code WEEKEND20. Reply STOP to stop receiving our texts.”
Delivery receipts and opt-outs
When your provider sends delivery receipts, Whatixo shows each SMS status: sent, delivered, undelivered. Contacts who reply STOP are automatically excluded from your next campaigns: it’s a legal requirement in many countries and a matter of trust.
SMS in your automations
The “Send an SMS” action is available in workflows: order confirmation, appointment reminder, pickup code… And in automatic sequences, you can alternate email and SMS steps.
SMS best practices
- Keep it short: a 160-character SMS costs less than a two-part message.
- Identify yourself: a clear sender name (in some countries it must be registered with the provider or carrier beforehand).
- Pick the time: avoid sending late at night.
- Always offer STOP.
WhatsApp or SMS?
Both! WhatsApp for conversations and media, SMS for maximum reach and urgency. Our article WhatsApp, SMS or email: which channel to sell? helps you choose for each situation.
Try Whatixo for free → No credit card required, your WhatsApp is connected in 30 seconds.